01 / WHAT WE DO
Services
We support Japanese companies abroad, international companies in Japan, inbound initiatives, and clay-based projects and education.
View our servicesInternational growth and Japan localization
Global Solutions
Research, strategy and production for international expansion and Japan-market entry.
We support Japanese companies expanding abroad and international companies entering or localizing for Japan. We research the market, competition, audience and business conventions, then develop multilingual content, websites, advertising, PR and events around a clear strategy.
What we do
- 01
Understand
Market research / competitor and audience analysis / local interviews
- 02
Define
Business and brand strategy / market entry / concept development
- 03
Express
Multilingual content / international websites and e-commerce / advertising and PR
- 04
Activate
Events / channel development / execution with local partners
Experiences for international visitors
Japan Branding
Turn cultural differenceinto an experience people choose.
We understand the values and behavior of international visitors and residents, then shape Japanese culture and local character into experiences people want to join. Business design, audience acquisition, content and operations are connected through a cross-cultural point of view.
What we do
- 01
Design the business
Inbound business design / service planning / customer experience
- 02
Create the experience
Cultural experiences and tours / content / multicultural adaptation
- 03
Build the audience
Digital marketing / international PR / booking journeys
- 04
Make it work
Operations / partner coordination / ongoing improvement
Owned service
Crazy Escape
Our own service brings distinctly Japanese cultural experiences to international travelers. Operating the business ourselves gives us practical insight into acquisition, experience design and delivery—insight we bring back into client work.
View the service caseIGOS ORIGINAL / Brand and learning
Clay
Create a memorable connectionthrough the warmth of clay.
Through Clay, we offer creative activities, educational content, original works and products, classes, and digital services. We also turn established characters into clay kits and dimensional pieces for events, promotions and brand engagement.
What we do
- 01
Shape characters
Clay kits / dimensional modeling / original character development
- 02
Create brand experiences
Workshops / events / campaigns
- 03
Build content
Clay animation / video and learning materials / digital integration
- 04
Support learning
Children's programs / courses / instructor development
Related ventures
Nendo Lab
A specialist platform sharing clay-making guides, community creations, and online and in-person classes for children and adults.
Visit Nendo LabLearning and instructorsNendo Creative Association
Courses and certification that support both makers and instructors, from the fundamentals of clay to advanced practice.
Visit the associationIN DEVELOPMENT
MOLQ
A new learning service combining clay and digital technology to nurture children's creativity.
Currently in development
04 / PROCESS
How we work
We do not force a fixed method onto every challenge. We combine the expertise each business and market actually needs.
- 01
Understand
Read the business truth, audience, market and culture.
- 02
Define
Clarify who should receive what value—and why it matters.
- 03
Create
Turn strategy into language, design, experience and systems.
- 04
Activate
Launch with local and operating partners, then keep improving.
Contact us
The challenge does not need to be fully defined. We will help identify the right starting point, team and path forward.
Contact us